Leaders in every sphere must be co-opt these 5 shifts... 1. The first shift stems from a monumental transition in the power balance between seller and buyer: to management's astonishment, the buyer is now in the driver’s seat. As a result, the firm’s goal has to shift to one of delighting clients : i.e. a shift from inside-out (“You take what we make”) to outside-in (“We seek to understand your problems and will surprise you by solving them”). 2. The second shift stems from the first transition, as well as the epochal transition from semi-skilled labor to knowledge work. Again to management's astonishment, traditional hierarchy suddenly doesn’t work anymore. The role of the manager has to shift from being a controller to an enabler , so as to liberate the energies and talents of those doing the work and remove impediments that are getting in the way of work. To support and sustain those two shifts, three other shifts are necessary: 3. The mode of coordina...